GRAPHIC DESIGN + ART DIRECTION | CONTACT
LAURA GRUENTHER


PRO BONO

easy wysiwyg web page creator software

2016 WATER AWARENESS CAMPAIGN

In the midst of the drastic California drought, it seemed public committment to saving water was rather low. I felt my design skills could be used to remind people to conserve, perhaps even make it fashionable. I started by cranking out quick images and one liners for buttons and quickly produced a catalog of almost 50 designs. I took it to the Casitas Municipal Water District, who was keen on the idea as the promotional products available to them were generic and cliché. Together, we now produce custom designed buttons and other promotional items to give out at their water conservation events.